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2 Beers Sold by Elon Musk for $150

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【Summary】Tesla is selling a limited-edition set of two beers and two ceramic steins for $150. The steins are designed to mimic the form of the Cybertruck. Tesla previously launched a $30 GigaBier to celebrate the opening of its Berlin factory and a $250 bottle of branded tequila.

FutureCar Staff    Oct 15, 2023 4:17 PM PT
2 Beers Sold by Elon Musk for $150

Tesla is offering a special limited-edition set of beers and ceramic steins for $150. The steins are designed to resemble the Cybertruck, giving them a futuristic and unique look.

The set includes two 11-ounce bottles of Tesla CyberBeer, a "Helles Lager" with flavors of herb, spice, tea, and citrus. Along with the beer, customers will receive two matte-black ceramic CyberSteins. These steins are specifically designed to mimic the futuristic shape of the Cybertruck. Orders for the beer set will begin shipping in late October, according to Tesla's website.

This isn't the first time Tesla has released a special beverage. In March, they launched a $30 GigaBier to celebrate the opening of their Berlin Gigafactory. The factory faced several delays but eventually delivered its first vehicles last year.

In 2020, Tesla also introduced a $250 bottle of branded tequila. The tequila came in a unique lightning-bolt shaped bottle. This release came two years after Tesla CEO Elon Musk jokingly tweeted about "Teslaquilla." However, Tesla faced regulatory issues with the tequila industry and had to change the name from "Teslaquila."

Insider reached out to Tesla for comment, but they have not responded at this time.

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