Toyota Cars Showcased at Japan Motor Show 2023

author: FutureCar Staff    

Tokyo: The Japan Motor Show, formerly known as the Tokyo Motor Show, is currently taking place in Tokyo until November 5, 2023. This biennial event is making a comeback after a four-year hiatus, with over 400 companies, brands, and businesses participating.

The focus of the show is on carmakers, who are not only showcasing their car models but also presenting technologies that will shape the future of transportation. Except for BMW, Mercedes-Benz, and BYD, all major Japanese car brands are represented, with Toyota leading the pack.

Toyota has adopted a more holistic and diverse approach to the electrification issue. Instead of pursuing a one-size-fits-all solution, the company is tailoring its offerings to the specific needs of different markets. This strategy aims to provide practical and meaningful solutions for each market.

It remains to be seen whether this approach will be successful in the long run. In the meantime, Toyota and its luxury brand Lexus have unveiled a lineup of exciting car models at the Japan Mobility Show, which we can expect to hear more about in the coming months and years.

Here are some of the car models displayed by Toyota and Lexus at the Japan Mobility Show:

1. Toyota FT-Se: This concept car is a battery electric sports car with a full-digital cockpit that offers an immersive driving experience.

2. Toyota FT-3e: Another battery electric vehicle (BEV) concept, the FT-3e is designed to contribute to Toyota's goal of achieving full carbon neutrality. It features advanced styling, digital displays, and provides information on battery charge and interior air quality.

3. Toyota IMV-0 concept: This fully electric pick-up truck is fully customizable, allowing it to adapt to various use cases. It supports future mobility lifestyles and offers the potential for further customization.

4. Toyota Kayoibako: Named after configurable shipping containers used in Toyota's car plants, the Kayoibako is a customizable BEV concept that focuses on interior and exterior packaging and affordability.

5. Toyota Century: This premium chauffeur-driven model features a design that exudes "stately grandeur" and aims to provide freedom of movement to more people.

6. Toyota Crown: The classic Crown model has undergone a major facelift, and the Crown Sport Hybrid EV model is an agile and sporty SUV.

7. Toyota Land Cruiser Se: This electric Land Cruiser retains the characteristics of the classic model but offers high-torque driving characteristics and an elegant design with a three-row interior.

8. Toyota EPU: The EPU is a next-generation mid-size pickup truck concept that is fully electric and offers superior handling stability and ride comfort.

9. Toyota Juu: The Juu is an electric wheelchair concept that provides users with a new way to travel unassisted. It features a unique climbing and descending mechanism and employs motors used in cars.

10. Toyota Space Mobility Prototype: This electric-powered prototype vehicle, also known as a "moon buggy," is designed for navigating rough terrains and slopes. The technology developed for this prototype will be used in future space mobility vehicles.

Lexus, Toyota's luxury brand, also showcased some exciting concepts:

1. Lexus LF-ZC: This battery electric sedan concept symbolizes Lexus' electrification journey and combines sleek proportions, a low center of gravity, and a spacious cabin.

2. Lexus LF-ZL: The flagship battery electric SUV concept from Lexus offers a personalized driving experience based on the driver's habits. It features a next-generation fully digital intelligent cockpit and Lexus' proprietary Arene OS interface software.

FutureCar Staff