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Cheaper imports vs. EU building costs - VW CEO criticizes increasing expenses

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【Summary】Car makers in Europe, such as Volkswagen, are concerned about the high costs of developing and building cars and automotive technology locally. They face competition from cheaper Chinese electric cars. According to Thomas Schaefer, head of the Volkswagen brand, Europe is too slow in investing in technology, batteries, and chips. The high costs, particularly for battery plants, are hindering plans to bring these investments onshore.

FutureCar Staff    Sep 18, 2023 11:24 PM PT
Cheaper imports vs. EU building costs - VW CEO criticizes increasing expenses

Car makers operating in Europe's traditional automotive manufacturing hubs, including Germany and the UK, are expressing concerns about the expenses associated with developing and producing cars and automotive technology locally. They are particularly worried about the competition posed by cheaper and more profitable Chinese electric cars.

Thomas Schaefer, the head of the Volkswagen brand, stated during the recent Munich mobility show that they are eager to invest in technology, batteries, and chips. However, he also pointed out that Europe is lagging behind in this game. Schaefer specifically mentioned battery plants as an example where the high costs are obstructing their plans to bring key investments onshore as electric vehicles (EVs) continue to gain momentum.

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