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Rolls-Royce Droptail: The Pinnacle of Luxury Cars

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【Summary】Rolls-Royce has unveiled the Droptail, a coachbuilt design that is likely the world's most expensive new car. Similar to the Rolls-Royce Boat Tail, only four Droptails will be made, each customized to the owner's preferences. While the cost has not been officially revealed, it is expected to exceed the Boat Tail's $28 million price tag. The Droptail features a 6.75-liter twin-turbo V12 engine and unique design elements, including a bespoke Audemars Piguet watch integrated into the dashboard.

FutureCar Staff    Aug 23, 2023 6:26 AM PT
Rolls-Royce Droptail: The Pinnacle of Luxury Cars

This may come as a surprise, but I am not the target audience for what is likely the most expensive new car in the world. I do not have vast wealth or control over a country's resources. However, the Rolls-Royce Droptail has caught my attention with its unique design.

Rolls-Royce recently unveiled the Droptail during Monterey Car Week, most likely breaking its own record for the priciest new car. Previously, the title belonged to the Rolls-Royce Boat Tail, which made its debut at last year's Concorso d'Eleganza Villa d'Este. The Boat Tail's official cost was never disclosed, as it was a bespoke project with only three coachbuilt cars created according to specific customer requirements. Rumors suggest that Jay-Z and Beyonce were among the customers. The Boat Tail was rumored to command $28 million, but the new Droptail is reported to be even more expensive.

The Drive reached out to Rolls-Royce for pricing confirmation and will update the story with more information.

Similar to the Boat Tail, the Droptail is a coachbuilt design that shares little with other Rolls-Royce models. Only four Droptails will be produced, each customized to the owner's preferences. The design was a collaboration between Rolls-Royce and the four customers.

While it is undeniably a beautiful car, is it worth $30 million? According to the automaker, the long hood, custom rear deck, and low-slung shoulder line pay homage to roadsters from the 1920s. The first Droptail to be made, known as "La Rose Noire," features a red-and-black color scheme inspired by the Black Baccara flower.

The Droptail's cabin will be familiar to those who have seen a modern Rolls-Royce, but it does have some unique features. The center armrest is new, and the dashboard trim is adorned with a red/black geometric pattern reminiscent of the opening credits of Casino Royale. The same motif can be found on the entire rear deck of the Droptail. Additionally, the car comes with a bespoke Audemars Piguet watch that fits into the dashboard, serving as the car's clock. Rolls-Royce even crash-tested the design to ensure the watch's safety in the event of an accident.

Contrary to its two-door appearance, the Droptail is not based on the new electric Rolls-Royce Spectre. Instead, "La Rose Noire" is equipped with a 6.75-liter twin-turbo V12 engine that produces 593 horsepower, 30 more than the Phantom. However, the torque is slightly lower at 620 lb-ft compared to the Phantom's 664 lb-ft.

The Rolls-Royce Droptail is an impressive creation, crafted mostly by hand and unlike anything else on the road. Some may argue that it is not worth $30 million, especially when considering the stunning vintage cars showcased at Pebble Beach. However, in the world of the ultra-rich, exclusivity is highly valued. Being one of only four people in the world to own this exquisite Rolls-Royce is what makes the Droptail so valuable. At the very least, it is more deserving of its price tag than the remains of a burned Ferrari.

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