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Strategic partnership for EVs signed by Peter Vardy Group

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【Summary】Peter Vardy Group has partnered with AffinityEV to provide tailored software solutions for electric vehicles (EVs). This partnership will offer customers a simplified and digital process for ordering home chargers, access to a comprehensive database of charging points, and a dedicated training platform for Peter Vardy employees. The group's EV sales process will also be enhanced by expanding its offering with MG franchises in strategic locations.

FutureCar Staff    Oct 11, 2023 4:18 PM PT
Strategic partnership for EVs signed by Peter Vardy Group

Peter Vardy Group has formed a strategic partnership with AffinityEV, a company that specializes in software solutions for electric vehicles (EVs). Through this partnership, AffinityEV will provide tailored products for the EV market, including IT solutions for use on the Peter Vardy website and in showrooms. These solutions aim to enhance the overall EV buying experience for customers.

One of the key offerings from AffinityEV is a simplified and fully digital process for customers to order a home charger. This process will be seamlessly integrated into the Peter Vardy sales process and customer relationship management (CRM) systems. Additionally, the partnership will provide a dedicated training platform for Peter Vardy employees, a cost calculator to assess the total cost of owning an EV, and access to a comprehensive database of charging points across the UK.

In addition to these software solutions, the partnership will also strengthen Peter Vardy's current EV sales process. The company has recently expanded its offerings by acquiring MG franchises in strategic locations such as Edinburgh, Kirkcaldy, and Aberdeen.

Peter Vardy, the CEO, expressed his confidence in the partnership, stating, "The future is electric, and with this agreement, we anticipate a positive and enthusiastic response from our customers. By extending our range of attractive EVs and collaborating with AffinityEV, we are now well-positioned to provide substantial support to our guests."

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