Toyota Cars Japan Motor Show 2023

author: FutureCar Staff    

The Japan Motor Show, formerly known as the Tokyo Motor Show, is currently taking place in Tokyo until November 5, 2023. This biennial event is making a comeback after four years and features over 400 companies, brands, and businesses.

One of the main highlights of the show is the presence of carmakers, who are not only showcasing their car models but also presenting technologies that will shape the future of transportation. With the exception of BMW, Mercedes-Benz, and BYD, all major Japanese car brands are represented, led by Toyota.

Toyota has adopted a holistic and diverse approach to the issue of electrification. Instead of focusing on a one-size-fits-all solution, the company is tailoring its offerings to the specific needs of different markets. This approach aims to provide practical and meaningful solutions for each market.

It remains to be seen whether Toyota's strategy will be successful in the long run. However, in the meantime, Toyota and its luxury brand Lexus have unveiled a lineup of exciting car models that are expected to gain more attention in the coming months and years.

Here are some of the car models that Toyota and Lexus are showcasing at the Japan Mobility Show:

1. Toyota FT-Se: This concept car is a beautiful battery electric sports car with a full-digital cockpit that offers an immersive driving experience.

2. Toyota FT-3e: Another battery electric vehicle (BEV) concept, the FT-3e is designed to achieve full carbon neutrality. It features advanced styling, digital displays, and provides information such as battery charge and interior air quality.

3. Toyota IMV-0 concept: This fully electric pick-up is fully customizable, allowing it to adapt to various use cases. It supports future mobility lifestyles and offers potential customization options for both business and leisure applications.

4. Toyota Kayoibako: Named after configurable shipping containers used in Toyota's car plants, this BEV concept is fully customizable for different uses. It focuses on interior and exterior packaging and affordability.

5. Toyota Century: This premium chauffeur-driven model features a design that exudes "stately grandeur." It aims to deliver freedom of movement to more people.

6. Toyota Crown: The classic Crown model has undergone a major facelift. The Crown Sport Hybrid EV model, an SUV that offers an agile and sporty driving experience, is also on display.

7. Toyota Land Cruiser Se: This electric Land Cruiser retains the characteristics of the classic model but offers high-torque driving characteristics and an elegant design. It is equipped with an electric powertrain and features a three-row interior.

8. Toyota EPU: The EPU is a next-generation mid-size pickup truck concept that is fully electric. It offers superior handling stability and ride comfort with its low center of gravity.

9. Toyota Juu: The Juu is an electric wheelchair concept that provides users with a new way to travel unassisted. It features large powered wheels for climbing or descending stairways and employs motors used in cars.

10. Toyota Space Mobility Prototype: This electric-powered prototype is designed for space mobility. It can navigate boulders and climb slopes, and the technology developed for this prototype will be used in future space mobility vehicles.

Lexus, Toyota's luxury brand, also has its own lineup of electric vehicle concepts:

1. Lexus LF-ZC: This battery electric sedan concept is scheduled to go into production and be launched in 2026. It symbolizes Lexus' electrification journey and features sleek proportions, a spacious cabin, and a blend of functionality and aesthetics.

2. Lexus LF-ZL: The LF-ZL is Lexus' flagship battery electric SUV concept. It offers a personalized driving experience tailored to each individual's habits and features a next-generation fully digital intelligent cockpit.

FutureCar Staff