Mercedes' production era embraces digitalization
【Summary】Mercedes-Benz unveils its vision for the future of automotive manufacturing, emphasizing the importance of digital technology in factories as the industry shifts towards electric vehicles and software-defined vehicles.
The automotive manufacturing industry is currently undergoing a transformation as the shift from internal combustion engines (ICE) to electric vehicles (EVs) continues. In addition to a new powertrain, automakers are now integrating cars with software and exploring the potential of connected vehicles to generate additional revenue streams. This experimental time has highlighted the crucial role of digital technology in factories.
As the industry prepares for a future shaped by electrification and software-defined vehicles, the question arises: what will underpin the ongoing push to digitalize production networks? Mercedes-Benz recently provided some insight into its own vision for the next phase of automotive manufacturing. During a virtual press event held in September 2023, the company shared its plans and strategies.
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