Mercedes' Production Era Shifts to Embrace Digitalization
【Summary】Mercedes-Benz reveals its vision for the next phase of automotive manufacturing, emphasizing the importance of digital technology in factories and the integration of software in electric vehicles. The company aims to digitalize production networks in preparation for a future shaped by electrification and software-defined vehicles.
The automotive manufacturing industry is undergoing a transformation as the shift from internal combustion engines (ICE) to electric vehicles (EVs) continues. In addition to a new powertrain, automakers are now integrating cars with software and exploring the potential of connected vehicles to generate additional revenue streams. This experimental period highlights the importance of digital technology in factories.
Looking ahead to a future shaped by electrification and software-defined vehicles, the industry needs to establish a solid foundation for digitalizing production networks. Mercedes-Benz recently provided insight into its own vision for the next phase of automotive manufacturing during a virtual press event held in September 2023.
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