New Van for River Dwellers

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【Summary】Ford is set to release the 2024 Ford Transit Custom Nugget, a camper van that offers freedom and amenities for outdoor adventures. The van includes an elevating pop-top roof, a shower head that can double as a sink faucet, a kitchenette, and extra storage space. This teaser suggests that Ford is targeting the growing market of people seeking camper vans for remote work and travel.

FutureCar Staff Sep 03, 2023 9:56 AM PT

Ford is preparing to release the 2024 Ford Transit Custom Nugget, a popular van in the one-tonne segment. This camper van offers a fun and freeing alternative to crossovers and SUVs. With remote work and the desire to travel before potential movement restrictions, camper vans have become increasingly popular. They allow drivers and passengers to lower accommodation costs while still enjoying amenities. Additionally, camper van owners can enjoy their solitude without disturbing others, like listening to Neil Young's "Down by the River" in peace.

A teaser video posted by Ford Pro CEO Ted Cannis on X (formerly known as Twitter) provides a glimpse of the new vehicle. The video showcases an elevating pop-top roof and a comfortable-looking bed. It also features a shower head that doubles as a sink faucet, perfect for travelers who want to avoid traditional resting places. Inside the van, there is a kitchenette for cooking, and the liftgate offers extra storage space for camping chairs or other items.

So how do we know that this teaser is for the 2024 Ford Transit Custom Nugget? First, Ted Cannis's statement to "Get ready for an outdoor adventure!" suggests it. Second, the timing aligns with previous releases of the Nugget model. Ford introduced the 2022 Ford Transit Custom Nugget two years ago, and the official unveiling took place at the end of August 2021. Two years prior, in 2019, Ford collaborated with Westfalia to create a camper van for self-sufficient travelers.

There are also subtle coincidences that point to the 2024 Ford Transit Custom Nugget. Volkswagen recently provided a glimpse of its updated California camper van, confirming that it would feature a plug-in hybrid powertrain. Ford and Volkswagen have a partnership to share manufacturing capabilities and platforms, targeting customers who seek adventure without sacrificing creature comforts. While buyers may face a decision between VW and Ford products, the 2024 Ford Transit Custom Nugget will be revealed on August 24, 2023, followed shortly by VW's California. Hopefully, at least one of these vans will be available in North America.