Renault Korea Motors revamps sales and marketing team

author: FutureCar Staff    

Renault Korea Motors (RKM) is undergoing significant changes in its sales and marketing division. In an effort to better meet local demand, the company has appointed Emmanuel Al-Nawakil as the new head of sales and marketing. Al-Nawakil previously served as the vice president for Renault's sports car brand Alpine.

The CEO of Renault Korea, Stephane Deblaise, expressed optimism about the new leadership team's ability to achieve their commercial goals. Deblaise acknowledged the challenges the company has faced and believes that the new team will help overcome them.

In addition to Al-Nawakil, Renault Korea has also designated four other professionals to strengthen its presence in the domestic market. Lim Dong-kun will be heading the product strategy operation, Ha Eun-young will be in charge of brand strategy operation, Lee Won-seon will lead the marketing communication operation, and Park Hae-jung will oversee the performance and E-commerce operation.

Deblaise emphasized the importance of building a strong marketing team that focuses on customer-centric campaigns and creative brand and product strategies. He is confident that with the support of the Senior Director of Sales & Network and the new Chief Marketing Officer, RKM will regain its competitive edge and continue to thrive as an automotive tech company.

These changes in Renault Korea Motors' sales and marketing division are expected to have a positive impact on the company's future success.

Source: Lee Jae-Lim, Joongang Daily

FutureCar Staff