Toyota Land Cruiser cost

author: FutureCar Staff    

Toyota has unveiled its new Land Cruiser for 2024, which features retro styling that rivals the bold looks of the Land Rover Defender. In addition to its attractive design, the Land Cruiser is known for its rock-solid reliability, unlike Land Rover's more questionable track record in recent years. While the Land Cruiser is expected to be more dependable, it is also likely to be the more affordable option of the two.

The 2024 Land Cruiser has been eagerly anticipated, as it is the first new model for the UK market in 14 years. Toyota has focused on protecting its market share and stealing sales away from competitors like the Defender and Ineos Grenadier. The Land Cruiser is highly popular in countries with challenging terrains, such as Africa, Australia, the Middle East, and remote parts of the US.

The Land Cruiser is known for its traditional strengths of quality, durability, and reliability, which have made it a go-to 4x4 for difficult terrains and remote locations. In contrast, Land Rover has struggled with reliability, ranking second to last in a recent survey. Additionally, the Land Cruiser is expected to be more affordable than the Defender, making it an attractive option for buyers.

The starting price for the Land Cruiser is expected to be around £50,000, making it £13,500 cheaper than the entry-level Defender 110. Pre-sale order books for the Land Cruiser will open later this year, and deliveries are expected in the first half of 2024. The first deliveries will be high-spec 'First Edition' cars, which will feature unique design elements and limited availability.

The Land Cruiser's design pays homage to its origins, with influences from earlier generations. It features a rugged and chunky appearance with shorter overhangs and body parts that are easy to replace in case of damage. Inside, buyers can choose between five or seven-seat configurations, making it appealing to tour guide businesses and safari excursions.

The Land Cruiser's performance has been improved both on and off-road. It features a new platform that provides excellent off-road capabilities while maintaining on-road composure. The new frame is more rigid, resulting in improved responsiveness, handling, and ride comfort. The Land Cruiser also comes with advanced safety features and new technology, including a 'Multi-Terrain Monitor' system and a 'Multi-Terrain Select' system.

The Land Cruiser has a long and storied history, dating back 72 years. It has earned a worldwide reputation for durability and reliability, making it a sales sensation in countries with challenging landscapes. Toyota has sold over 11 million Land Cruisers to date across more than 170 countries and regions.

FutureCar Staff