August 2023 global sales results

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【Summary】Kia's global sales in August 2023 reached 255,481 units, a 5.2% YoY increase. Sales outside of Korea rose by 5.8%, with the Sportage SUV leading the way. In Korea, sales increased by 2.4%, with the Sorento SUV leading the market. Kia plans to launch new models in the second half of 2023, including the Sorento SUV and Carnival MPV. The company also anticipates the release of the EV9, its first three-row seat electric flagship SUV.

FutureCar Staff Sep 02, 2023 4:19 PM PT

In August 2023, Kia Corporation reported a 5.2 percent increase in global sales compared to the same period last year, with a total of 255,481 units sold.

Excluding special purpose vehicles, sales outside of Korea were up 5.8 percent year over year, reaching 212,882 units. In the Korean market, Kia recorded 42,225 unit sales, representing a 2.4 percent increase from the previous year.

The sales momentum for Kia was driven by its SUV models, with the Sportage leading the pack by selling 41,376 units in August. The Seltos and Sorento SUV models followed closely behind, selling 31,647 and 21,498 units respectively.

When looking specifically at sales outside of Korea, Kia experienced a 5.8 percent increase compared to the same month last year, with a total of 212,882 units sold. The Sportage SUV was the top-selling model in markets outside of Korea, with 36,166 units sold. It was followed by the Seltos SUV, which sold 28,135 units, and the K3 (also known as Forte outside of Korea), which sold 17,702 units.

In the Korean market, Kia sold 42,225 units in August, representing a 2.4 percent increase from the same period last year. The Sorento SUV led the company's sales in its home market, with sales of 7,176 units. The Sportage SUV and Carnival MPV followed with sales of 5,210 and 4,937 units respectively.

Kia has plans to maintain its sales momentum in the second half of 2023 with the launch of new models, including the Sorento SUV, K5 sedan, and Carnival MPV. Additionally, the company expects its brand proposition to be further strengthened with the introduction of the new EV9, which is Kia's first three-row seat electric flagship SUV that will soon be available in global markets.

Here is a summary of Kia's sales figures for August 2023:

Korea sales: 42,225 units, a 2.4% increase compared to August 2022
Overseas sales: 212,882 units, a 5.8% increase compared to August 2022
Special Purpose Vehicle sales: 374 units, a 23.0% decrease compared to August 2022
Total sales: 255,481 units, a 5.2% increase compared to August 2022

Please note that the sales figures mentioned in this article are based on wholesale and are unaudited and preliminary, subject to future updates. The categorization of business results has changed in 2023, and special purpose vehicle sales are now recorded separately.

SOURCE: Kia