Follow
Subscribe

Tesla's unconventional Cybertruck camouflage fails to deceive

Home > Industry Analysis > Content

【Summary】Tesla's upcoming Cybertruck has been spotted in various disguises, including a Ford F-150 and a Toyota Tundra, but these attempts to hide its unique design have not fooled anyone. Speculations suggest that Tesla may be trying to keep the Cybertruck unnoticed until its official launch or testing wraps for customization options. Alternatively, it could be a humorous way to mock the designs of rival pickups.

FutureCar Staff    Sep 03, 2023 9:37 AM PT
Tesla's unconventional Cybertruck camouflage fails to deceive

Tesla is set to unveil its highly anticipated Cybertruck electric pickup in September. However, the futuristic vehicle has already been spotted in public, despite attempts to disguise it.

Earlier this month, a broken-down Cybertruck was seen poorly hidden under a Ford F-150 wrap. Now, the Cybertruck has been spotted masquerading as a Toyota Tundra. So, what's the story behind these disguises?

In the past, the Cybertruck was seen with a camouflage wrap. It seems that Tesla has now opted for disguising the pickup as other vehicles, although it's clear that the attempts are not fooling anyone.

First, a broken-down Cybertruck was disguised as an F-150, and now videos have surfaced of the vehicle impersonating a Toyota Tundra, one of the best-selling pickups in the US.

There is speculation about the purpose of these disguises. It's possible that Tesla wants to keep the Cybertruck unnoticed in the wild until its official launch. However, the wraps do little to hide the Cybertruck's unique and unconventional shape.

Another possibility is that Tesla is testing different wraps with the intention of offering them as customization options. The Cybertruck will only be available with its original stainless steel finish, so wraps could be the only way to personalize the vehicle. While third-party wraps are expected to enter the market, Tesla might also offer its own options.

Alternatively, this could simply be a playful joke aimed at trolling competitors, which aligns with Elon Musk's sense of humor. Musk has criticized the designs of other pickups as "boring" and has been inspired by the lack of imagination in the industry to create the Cybertruck. Wrapping the Cybertruck to resemble other vehicles could be a way of highlighting how ordinary and unremarkable its rivals appear in comparison.

Prev                  Next
Writer's other posts
Comments:
    Related Content