Tesla's unconventional Cybertruck camouflage fails to deceive

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【Summary】Tesla's upcoming Cybertruck has been spotted in various disguises, including a Ford F-150 and a Toyota Tundra. It's unclear if this is an attempt to hide the vehicle until its official launch or if Tesla is testing wraps for customization options. Some speculate that it could be a joke to troll rivals and highlight the Cybertruck's unique design compared to ordinary pickups.

FutureCar Staff Aug 30, 2023 11:20 PM PT

Tesla's unconventional Cybertruck camouflage fails to deceive

Tesla is set to unveil its highly anticipated Cybertruck electric pickup in September. However, despite attempts to keep it under wraps, the futuristic vehicle has already been spotted in public.

Earlier this month, a broken-down Cybertruck was discovered hidden beneath a Ford F-150 wrap. Now, the Cybertruck has been seen disguised as a Toyota Tundra. It seems that Tesla is trying various methods to keep the vehicle's design a secret.

Previously, the Cybertruck was seen covered in camouflage wrap, but it seems that Tesla has realized this may not be the most effective disguise in an urban setting. Instead, they are now attempting to pass the vehicle off as other popular pickups.

People are speculating about the reasons behind these disguises. One theory is that Tesla wants to keep the Cybertruck unnoticed until its official launch. However, the wraps do little to hide the vehicle's unique and unconventional shape.

Another possibility is that Tesla is testing these wraps with the intention of offering them as customization options for customers. The Cybertruck will only be available in its original stainless steel finish, so wraps could be the only way to personalize the vehicle. It is also possible that Tesla plans to offer its own wraps in addition to third-party options.

Alternatively, this could simply be a playful joke aimed at trolling Tesla's rivals. CEO Elon Musk has criticized other pickup designs as "boring," and the Cybertruck's unconventional appearance reflects his desire for something different. By disguising the Cybertruck as ordinary vehicles, Tesla may be subtly suggesting that its competitors lack imagination and innovation.